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BY FAR was founded in 2016 by twin sisters Valentina Ignatova, Sabina Gyosheva and their best friend, Denitsa Bumbarova. The spark for the idea of the new venture originates from Denitsa's husband, who - knowing her wife's passion towards high-end designer shoes - took the leather shoes' manufacturing price list home from the factory at which he was installing solar panels during that time. Inspired by this, the three ladies did not hasitate much and founded their startup, the name of which comes from the initials of their sons’ first names: Filip, Alec and Roman. Influencers and fashion news outlets immediately noticed the brand's innovative designs and since then no less known names than Beyoncé, Gwyneth Paltrow and Michelle Obama have decided to wear signature pieces from the collections. The Bulgarian high-end accessories brand represents an emotionally powerful design and timeless silhouettes with the complexity of modern techniques and the desire for innovation.