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PELSO is a Hungarian swimwear and beachwear apparel brand that was established in 2012. The brand draws inspiration from the authentic atmosphere of Lake Balaton, which is one of the largest and most popular lakes in Central Europe. The name PELSO is derived from the ancient Latin expression ‘Lacus Pelso’, which was the name given by the Romans to this stunning lake.
PELSO’s design process is centered around creating unique, digitalized watercolor prints that originate from the fauna and flora of the Transdanubian land. These watercolors are the creations of talented Hungarian artists who infuse their art with the natural beauty of the region. The result is a collection of stunning swimwear apparel that perfectly captures the essence of Lake Balaton and its surroundings. PELSO's mission is to create high-quality, classical pieces with a feminine twist, ensuring its customers a stylish, exclusive time spent by the water.